How to Make a Gym Website in WordPress (Step by Step)

Do you want to make a gym website in WordPress?

Making a gym website on WordPress is the easiest way to promote your business online and get more customers.

In this step-by-step guide, we’ll show you how to easily make a gym website using WordPress.

Here is a quick overview of the topics we’ll cover in this guide.

Ready? Let’s get started.

There are many different website platforms that you can use to create a gym website, but your success entirely depends on choosing the right one.

Now, there are two types of WordPress available.

First, there is which is a blog hosting service, and then you have the free software which is also called self-hosted WordPress.

To get started with WordPress, you’ll need a domain name and a website hosting account.

A domain name is what your users will type in their browser to find your website (e.g., and a hosting account is where your website files will be stored.

Now, that’s a significant investment, particularly when you are just starting out.

Luckily, the folks at Bluehost have agreed to offer WPBeginner users a free domain name with a generous discount on hosting.

Basically, you can get started for $2.75 per month.

This will bring you to the pricing plans. The Basic and Plus plans are the most popular among our users.

Simply click select on a plan to move on to the next screen.

From here, you’ll be asked to choose a domain name for your website.

Click on the Next button to continue.

Below that, you’ll see some package extras. We recommend unchecking all of them to save extra costs. You can always add them later if needed.

Finally, enter your payment details to complete the purchase.

Bluehost will now send you an email to the address you provided during signup. This email will have login details to access your web hosting control panel.

Once logged in, you’ll. notice that Bluehost has automatically installed WordPress for you. You can simply click on the Log into WordPress button to access your new WordPress website dashboard.

It will look something like this:

Congratulations, you have successfully set up WordPress and are now ready to customize your gym website!

The next step is to choose a design and layout for your gym website.

We’ll show you two ways to customize the design of your gym website. You can choose one that works best for you.

Method 1. Choose a WordPress Theme For Your Gym Website

WordPress themes control the design and layout of your website, and there are thousands of free and paid themes to choose from.

However, this abundance of choices make it a bit overwhelming for beginners to pick a theme for their gym website.

Now here are a few tips that will help you pick the best design for your website.

After choosing a theme, you will need to customize your WordPress theme to make it fit your gym website.

For most themes, you can simply go to the Appearance » Customize page to start setting up your WordPress theme. The available customization options will be different depending on the theme.

Method 2. Make Your Own Custom Theme for Your Gym Website (No Coding)

SeedProd comes with a bunch of starter themes that you can use as starting point, or you can start with a blank canvas and create a theme from scratch.

It comes with an intuitive drag and drop builder.

You can drag blocks from the left column onto the page to add common web design elements to your layouts.

Every block is easy to customize by simply clicking on it.

You can change colors, background, height, width, and other properties of any element on your website.

The best thing about WordPress is the ability to install plugins.

Let’s check out some of the common features most gym websites use to run their business online.

Add a Gym Membership Form to Your Website

As a gym website, you may want users to be able to sign up and register for their gym membership online.

Make a Gym Membership Website with MemberPress

It gives you more flexible membership options, like discounts, trial memberships, different subscription levels, and more.

You can add educational resources to your gym website as well.

MemberPress works with all top email marketing services, payment gateways, and other WordPress plugins that you may already be using.

Install WooCommerce to Sell Gym Merchandise

Want to add an online store to your gym website?

With WooCommerce, you can easily sell merchandise like gym clothing, accessories, health & fitness equipment, and more.

WooCommerce supports PayPal, Stripe, and dozens of other payment services. It also has features to help you with inventory management, shipping, taxes, and more.

This brings us to the next step in our tutorial.

Now that you have set up your gym website and everything is put in place, the next step is to start promoting your website.

Luckily, WordPress gives you access to all the best tools to easily grow your business by promoting your website.

Following are a few tools that will quickly put you on the right track to success.

As you work on your gym website, you may want to draw some inspiration from other gym websites.

You can check what strategies they are using to sell more memberships and grow their business. After that, you can try similar strategies for your own gym business.

Healthworks Fitness runs 20+ fitness centers for women. Their website uses a minimalist design with clear call-to-action buttons.

Tonal is a smart home gym company. Their website showcases a large video header showcasing their flagship product in action.

Anytime Fitness runs gyms at several locations. Their website uses a clean layout with lots of bold colors, fonts, and calls to action.


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